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FEATURES
Foundations for Public Opinion: Changes In American Core Values, 1961-2001
By John P. Robinson and Steven P. Martin
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Survey items used to measure values over the past forty years
promise to provide insights into public responses to shorter-term attitude and opinion questions asked in policy and election surveys.
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Gambling, Government, and God, Revisited
By John M. Benson, Tina M. Reigel, and Melissa J. Herrmann |
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Differences in attitudes about gambling give a glimpse of important rifts in American society, especially by measures of religiosity.
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FROM THE FIELD
Providing Insight at the Speed of Light: The Challenge and Necessity of Embracing Innovation
By Mark Cameron
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The most successful survey organizations will be those that are grounded but innovative in their view toward technology. (more)
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”Your Opinion Counts”: The Public’s Opinion of Survey Research
By Patrick Glaser |
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The key to the survey research profession improving its status lies in persuading the unsure 35 percent of the public that participating in polls and surveys is, indeed, in their best interests. (more)
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DEPARTMENTS |
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From the Editor |
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Room for Improvement
By Lisa Ferraro Parmelee |
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Columns
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From the Heartland
By Stephen Earl Bennett
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In Print |
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The Horse Race: Assessing Candidate Viability
By
Stephen J. Farnsworth and S. Robert Lichter
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An excerpt from
The Nightly News Nightmare: Television's Coverage of U.S. Presidential Elections, 1988-2004. (more) |
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Links |
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A guide to the best of public opinion and polling on the web. |