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Welcome

Public Opinion Pros: An online magazine for the polling professional (and everybody else)


 
Features

FEATURES

Sharing the Faith
By Kenneth R. Blake, Robert O. Wyatt, and Holly Warf

 

How to spot an evangelical, and why they vote as they do. (more)

 

Special Feature

Weighting It Out: Party Identification and Election 2004
Part one of a three-part series
By Larry Hugick and Stacy DiAngelo

 

In the 2004 presidential election, harsh criticism of survey methods led to serious charges of partisan bias in major national polls. (more)

 

“Smart Growth” vs. Sprawl: Findings from the 2004 American Community Survey
By Kate Stewart

 

What do Americans see as the ideal community? (more)

From the Field

FROM THE FIELD

Switched-On Data: A Need for Standards in Secondary Survey Research
By Thomas R. Marshall

  A failure to address concerns about secondary use of data places the credibility of survey research at risk. (more)
Departments

DEPARTMENTS

  bullet From the Editor
    Esoterica for Everyone
By Lisa Ferraro Parmelee
  bullet Op-Ed
 

 

You have opinions, too.

  bullet Columns
 

 

What Do I Know?
By John Benson

  bullet Letters to the Editor
    Public Opinion Pros would like to hear from you.
  bullet In Print
   

Attitudes and Norms
By Howard Schuman, Charlotte Steeh, Lawrence Bobo, and Maria Krysan

   

An excerpt from Racial Attitudes in America: Trends and Interpretations, winner of the 2005 AAPOR Book Award.

  bullet

Links

    A guide to the best of public opinion and polling on the web.

 
 

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