Additional Reading

Kagay, M. R. 1991. The use of public opinion polls by The New York Times: Some examples for the 1988 presidential election. In Polling and presidential election coverage, ed. P. J. Lavrakas and J. K. Holley. Newbury Park, CA: Sage.

———. 1995. The evolving use of public opinion polls by The New York Times: The experience in the 1992 presidential election. In Presidential election polls and the news media, ed. P. J. Lavrakas, M. W. Traugott, and P. V. Miller. Boulder, CO: Westview Press.

———. (2000). Continuing evolution in the use of public opinion polls by The New York Times: The 1996 presidential election experience. In Election polls, the news media, and democracy, ed. P. J. Lavrakas and M. W. Traugott. Chatham House Publishers/CQ Press.

Lavrakas, P. J., J. K. Holley, and P. V. Miller. 1991. Public reactions to polling news during the 1998 presidential election campaign. In Polling and presidential election coverage, ed. P. J. Lavrakas and J. K. Holley. Newbury Park, CA: Sage.

Lavrakas, P. J. and M. W. Traugott. 2000. Why election polls are important to a democracy: An American perspective. In Election polls, the news media, and democracy, ed. P. J. Lavrakas and M. W. Traugott. Chatham House Publishers/CQ Press.

Lewis, I. A. 1991. Media polls, the Los Angeles Times poll, and the 1988 presidential election. In Polling and presidential election coverage, ed. P. J. Lavrakas and J. K. Holley. Newbury Park, CA: Sage.

Mitofsky, W. J. 1991. A short history of exit polls. In Polling and presidential election coverage, ed. P. J. Lavrakas and J. K. Holley. Newbury Park, CA: Sage.

Mitofsky, W. J., and M. Edelman. 1995. A review of the 1992 VRS exit polls. In Presidential election polls and the news media, ed. P. J. Lavrakas, M. W. Traugott, and P. V. Miller. Boulder, CO: Westview Press.